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Immersive Racing Experience: FPV Cars with SimersionIR

Description
  • Date: April 4, 2023
  • Categories: BTL

In partnership with Simersion IR, we created a one-of-a-kind activation that merges drone technology with high-speed FPV racing. This interactive experience featured an FPV car track where participants wore immersive headsets and controlled scaled racing cars with a realistic steering wheel and responsive accelerator, feeling as if they were actually inside the vehicle.

With 26 synchronized drones capturing and transmitting real-time action, the event delivered an unmatched level of realism, challenging participants’ driving skills in a dynamic, fast-paced environment. The combination of advanced technology and adrenaline-fueled racing made this activation a show-stopping experience for audiences.

Now available for BTL activations, brand engagement events, and corporate experiences, this rental-ready attraction offers brands a unique way to captivate audiences through immersive racing and cutting-edge tech. 🚀🏎️🎮